How important are good photos? Think about it: 1) On your press kit or website, your photos will be the first thing that a promoter, media, fans, etc. will see. 2) Your press photos help define who you are as an artist. Poor quality, generic, or uninteresting photos generally get the same type of preconceptions … Read more
I love the term “breaking into the music industry.” It signifies forceful, decisive, and purposeful action. In this industry, that’s what it takes to survive. Nothing happens by accident. You have to make things happen. One of the most important tips I can give any aspiring artist who wants to make music a career is … Read more
With everything that you do be it booking, soliciting a record deal or sponsor, or promotion, do it from the target’s point of view. In the case of looking for sponsors or endorsements, you’ll want to do so from the point of view of that prospect. Imagine getting hundreds of emails a week from artists … Read more