I’m about to leave for a tour with my band. However, I thought I’d share my newest idea for boosting traffic on videos and increasing engagement with fans. Specifically, I’m talking about the videos that our band creates while we’re on tour. In the past, we’ve had a partner sponsor our tour video blogs: we would … Read more
For many years, I’ve held some doubts about Kickstarter and crowd-sourcing in general. For some artists, I thought it was a great fit for the culture of the band. However, for my personal band, I had some more reservations. I thought it could make the band look desperate or be a huge embarrassment if we ended up being pitifully … Read more
A while ago, I wrote this article about How to Get Better Results From Your Sonicbids Submissions. Since then, there have been a few changes to the site (both for promoters as well as performers). All of the advice from the first article still applies so if you haven’t read it, take a look at it … Read more
Artists tend to be creative people. We write music, create dazzling visions of art, and express sentiments in the most unique ways. However, when it comes to promoting our art, something else happens. For one reason or the other, most artists fail to express any creativity in their business endeavors. Here are five easy (non-internet) … Read more
If you’re heading into the studio to record an album, you should go in with plenty of songs to spare. Sometimes, things don’t work as well in recorded format, sometimes your tastes/ideas change. At any rate, going in with more ideas allows you to choose the very best songs for your album. Besides, it’s always … Read more
One of our bands, Priory, just posted this: “Who do you think will win the Super Bowl Bowl? Predict and post the score before kick off and WIN a FREE PRIORY download! Closest wins!” How are you taking advantage of Super Bowl fervor to create engagement?
The last post was about what to do when things go wrong on your tour: your van breaks down, you lose a show, etc. But what happens when everything seems to fall in place – the venue is packed, no vehicle problems, and you come home with some extra cash? How do you take advantage … Read more
I often compare managing a band to running a business. If you’re looking to get higher guarantees/pay for your services (performing live music), then you should approach things from a business point of view. How do you get a raise from work or a higher wage when interviewing for a job? Here’s a clue: just … Read more
Hailing from England, Ray Tarantino is a man with a “million-dollar voice” (Into the Hill). Kick-starting his career with a #1 placement on the Myspace UK charts, Ray has performed over 600 shows in the last three years in Europe and the United States. His soulful blend of folk, rock, and pop landed an invitation to open for Tori Amos … Read more
This week, I’ve been flooded with questions about SXSW. It’s probably because the deadline for submitting is this week. So it is worth playing one of the most talked about industry festivals in the world? How do you get your band in? Let’s go over some tips in the most artist friendly way: straight up … Read more