Are you collecting valuable articles and information about the music business? Do you keep a record of every press mention or post about your band? Maybe there are just interesting articles about art, marketing, social media, current events, books, or other content that can help fuel inspiration for a new song or teach you how … Read more
It’s no secret that often in the world of music, it’s more about “who you know” than what you know. The industry generally favors pre-existing relationships, whether you are looking for a venue, a sponsor, a review on your new album, or a slot at SXSW. Like it or not, networking can make or break … Read more
Everyone knows that online marketing is one of the most powerful tools in any musician’s arsenal. It allows you to reach fans from all over the world and increase the overall number of people who can access your music. With so much of our lives on the internet these days, if you haven’t already begun … Read more
Whether or not you like it, accept it, or have even figured out how to properly use Twitter and Facebook yet, Snapchat is a quickly evolving social app that is a growing marketing opportunity for the music industry in 2016. For those who don’t know, Snapchat is a social app that allows its users to … Read more
If you want to spend more time doing and less time reading, this is going to be your kind of book. This isn’t the kind of cover-to-cover manual on the music business where you have to figure out how to apply vague concepts to your career. No, this is your recipe book for music business … Read more
While going through my inbox today, I received a request from someone asking for help to market their music. The ask started out with a simple note: “I have a few songs I’d like to either submit to labels to shop around to artists and I could really use your help.” I get a number of these … Read more
When I was 13 years old, I was handed a book: Developing the Leader Within You by John C. Maxwell. It changed my life trajectory. From that moment on, I dedicated myself to reading at least two books or academic journals on leadership per month for the rest of my life. While my “leadership library” has grown … Read more
Musicians Empowered just published their Ultimate Top 100 Music Industry Blogs List: I’m honored that we cut and are among such great companies! You might also notice that I often do guest writing on several others on the list too Thank you to the nearly 36,000 subscribers who helped make this site special. I continue writing … Read more
This post is taken from a chapter of my newest release, Music Business Hacks. Please enjoy! When I was in business school, I often learned more about the subject from business owners (and running one myself) than the instructor. Usually, the people out in the field have a different perspective. With the music industry, you have … Read more
It’s no secret that often in the world music, it’s more about “who you know” than what you know. The industry generally favors pre-existing relationships, whether you are looking for a venue, a sponsor, a review on your new album, or a slot at SXSW. Like it or not, networking can make or break an … Read more