10 Networking Tips for Musicians and Bands

For most musicians, this is something that they know they should do but feel uncomfortable with or don’t know how to approach. However, it’s something that can open the doors to better shows, a record label, a new sponsor, or even more fans. Here are some things I’ve learned over the years about networking: 1. … Read more

12 Ways to Get Your Band More Press

Getting more press is one of the most important parts of your music career. It helps your industry buzz, gets you better gigs, lands bigger sponsorship relationships, expands your audiences, and builds your music’s credibility. So how do you get more reviews or your work highlighted? You might have a list of accomplishments that you … Read more

Independence for Musicians

In celebration of Independence Day, the Kindle version of my book How to Get Sponsorships and Endorsements will be on sale until Sunday for only $2.99! If you have Amazon Prime, you can download a copy for free. Remember, creating strategic partnerships through sponsors and endorsements is one of the best ways for independent musicians to become successful. Not … Read more

Why You Should Use Niche Markets When Approaching Sponsors

The biggest mistake that anyone can make in marketing is trying to appease everybody. Bill Cosby once said, “I don’t know about the key to success, but the key to failure is trying to please everybody.” Not only is this true for business in general, it’s also true when it comes to getting sponsorships. If … Read more