Where You Should be Touring/Performing

When it comes to touring, I find more musicians focused with the “How,” “When,” and “Where” aspects but not enough of the “Why.” Of course, touring can be an incredibly important step in most artists’ careers but you should definitely take some time out to create solid goals and a definitive strategy before you decide … Read more

Artist Spotlight: Katey Laurel

I recently had a chance to sit down with Katey Laurel, a self-described “Colorado hippie cowgirl with a pocket of folk-pop songs,” and talk about her music. She’s an award-winning artist and folk music powerhouse in the Colorado scene. She’s also got some great out-of-the-box ideas that artists and music industry professionals can learn from! … Read more

Creating a Booking Contract or Performance Agreement

Last week, I received several questions about bands or venues canceling last minute and what the repercussions were. Between that and taking law classes at night, I’ve had a lot of contracts on my mind. Hopefully, this will help answer some of your questions about band contracts, if you need them, and how to create one. I’ll … Read more

How to Find a Booking Agent

A while ago, I wrote an article for Music Think Tank: 5 Tips on Getting a Label, Sponsor, or Booking Agent. This week, I got some follow up questions on the best route to go for choosing and pitching to a booking agent or agency. Here’s my thought process on how to find the right partner … Read more

Pitching Your Band

If you were presented with the opportunity to pitch your band directly to the Chief A&R representative for Capital Records, what would you say? If a venture capitalist was looking to invest in the dreams of one band, how would you convince them to choose you? If your favorite band was in town and looking for an … Read more

Free Consultation Giveaway

Last September, I gave away ten 30 minute consultation sessions to ten different artists. I completely forgot about that until several people emailed me last week asking for some more free advice. Well, I’m happy to do something like that again… What is the Artist Consultation? I usually book one hour sessions with artists who … Read more

Music Licensing Tips

There’s a wealth of information out there on how to get your music into video games, on films, tv shows, commercials, and other opportunities. For now, I’ll just focus on a few general thoughts to get you started in this area: Keep doing research but make sure you read the fine print. Licensing opportunities are … Read more

Tips on Booking SXSW

Now that the application window for SXSW is open again, I think it’s time to revisit some of these concepts. First of all, if you read the previous article, you’ll know that I spent a lot of time discussing the appropriateness of your act applying for the festival. The committee that reviews applications looks at multiple factors … Read more

How to Boost Views on Your Videos and Engage Your Fans

I’m about to leave for a tour with my band. However, I thought I’d share my newest idea for boosting traffic on videos and increasing engagement with fans. Specifically, I’m talking about the videos that our band creates while we’re on tour. In the past, we’ve had a partner sponsor our tour video blogs: we would … Read more

How to Create a Successful Kickstarter Campaign

For many years, I’ve held some doubts about Kickstarter and crowd-sourcing in general. For some artists, I thought it was a great fit for the culture of the band. However, for my personal band, I had some more reservations. I thought it could make the band look desperate or be a huge embarrassment if we ended up being pitifully … Read more